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Why Encourage Customer Feedback?

Loyal customers come back more often, spend more, and encourage others to do the same. Loyal staff work harder, don't leave as much, and play a major part in making customers more loyal.

So increasing staff and customer loyalty as a direct impact on profitability (higher more frequent spend, lower advertising/recruitment costs).

The problem is how to do it. Most companies don't know how. Instead they rely on mystery shoppers, satisfaction surveys and hope. None of which really work that well nor give a true picture of what customers are really thinking.

anyfeedback® provides the way to increase loyalty by making it very simple for staff and customers to have their say and for the right people within the organisation to hear and act upon what's been said. It does this in a way that makes customers feel special, listened to and valued.

It works like this:
  1. Customers or staff text in their views using their mobile views, or via the anyfeedback.co.uk website.
  2. These views are instantly delivered to the right staff (at the front-line or management).
  3. Staff record what actions they have taken.
  4. Do it all over again with the next.
Along the way management reports are produced summarising what has happened, and highlighting what needs to happen.

anyfeedback® stimulates more actionable praise and complaints, essential to tune into customers and learn how to increase their loyalty.

Would you like more information on how anyfeedback® uses feedback to increase customer loyalty? Please contact us for more information.